What is a sequence?
A sequence is a series of emails you send leads to start the conversation.
To learn more on creating a sequence, click here.
An effective sequence has a minimum of 4 or 5 emails referred to as steps.
Based on the cadence of your sequence, a lead will continue receiving automated emails from your sequence until 1 of 2 things happen:
1.) The lead responds to your email
2. The lead completes your sequence
Effective cold emails are essential to success with LeadFuze.
For more on cold email best practices, click here.